At EquiTrust, 92% of renewal rates are at least 90% of their initial rate.¹
Offer your clients more than a flashy, up-front rate. With our strong renewal rate history, you can provide rates they can count on to help keep their retirement plans on track.
Resources
FINANCIAL PROFESSIONALS ONLY Renewal rate flyer See our strong renewal rate history over the last six years
FINANCIAL PROFESSIONALS ONLY MarketValue Index® renewal rates flyer Get a 15-year renewal rate snapshot
Event recording
View our short, recorded event to find why renewal rates don’t follow new money rates.
Where financial professionals get caught off guard
How to hedge renewal rate uncertainty
What consistency really looks like over time
Access renewal rate history
When it comes to our renewal rate history, don't just take our word for it. You have direct access to every renewal rate for every EquiTrust product since inception.
1 EquiTrust renewal rates are shown as a percentage of first-year rate. Includes index accounts issued 1/1/2019-12/31/25. Includes MarketValue Index®, MarketPower Bonus Index®, MarketTen Bonus Index®, MarketSeven Index® and MarketFive IndexTM. Analysis does not include S&P 500 1-Year Point-to-Point Participation or S&P 500 1-Year Monthly Average Participation.
Products underwritten, issued and distributed by EquiTrust Life Insurance Company, West Des Moines, Iowa. For financial professional use only.
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