70% of people turning 65 today will need long-term care (LTC) services or support in their remaining years.1
Standalone LTC insurance can be expensive and difficult to obtain. And relying on friends and family for care can result in caregiver strain.
Bridge by EquiTrust can empower your clients to maintain their independence and even delay or shorten the need for long-term care services or dependence on others for care.
Bridge combines a fixed index annuity and long-term care benefits, plus the NeverStop® Health Coaching and Rewards Program.
Learn more on the Bridge microsite
Find everything you need to learn about, market and sell Bridge.
1“How Much Care Will You Need?”; Department of Health and Human Services; Administration on Community Living; https://acl.gov/ltc/basic-needs/how-much-care-will-you-need; accessed May 9, 2024.
Contract issued on Form Series ICC12-ET-EIA-2000(11-21) or ET-EIA-2000(12-21). Long-Term Care Rider issued on ET-LTC(01-24). NeverStop Wellness Rider issued on ET-WEL(01-24).
EquiTrust does not offer investment advice to any individual or agent/producer and this material should not be construed as investment advice. Products underwritten, issued and distributed by EquiTrust Life Insurance Company, West Des Moines, Iowa.
