INCOME FOR LIFE. GUARANTEED.

Powerful Income Benefit Riders (IBRs), with some of the highest payouts in the industry.

Competitive position

Our payouts consistently match or exceed those of leading competitors.

IBR payout amounts as of 8/6/2025

Issue age 65, $100,000 initial premium, with a one-year waiting period:

Company Product IBR payout
EquiTrust MarketEarly Income Index™ $8,603
Competitor A Similar product $8,487
Competitor C Similar product $8,438
Competitor B Similar product $8,362


Issue age 65, $100,000 initial premium, with a five-year waiting period:

Company Product IBR payout
Competitor C Similar product $11,988
EquiTrust MarketEarly Income Index™ $11,950
Competitor B Similar product $11,722
Competitor A Similar product $11,592


Issue age 65, $100,000 initial premium, with a 10-year waiting period:

Company Product IBR payout
EquiTrust MarketFuture Income Index™ $18,524
Competitor C Similar product $18,203
Competitor A Similar product $18,001
Competitor B Similar product $16,695

 

Want to demo a case?

Our sales team is ready to help you run an illustration.

Why EquiTrust IBRs?

Product summary

MarketEarly Income Index™
  • Surrender period: 10 years
  • Ages: 45-80
  • Premium: Flexible
  • Income Benefit Rider with chronic illness doubler: 20% Benefit-Base bonus on year 1 premiums, compounded at 7% annually for years 1-5, then 4% annually for years 6-10 or until income payments begin
MarketFuture Income Index™
  • Surrender period: 10 years
  • Ages: 40-80
  • Premium: Flexible
  • Income Benefit Rider with chronic illness doubler: 10% Benefit-Base bonus on year 1 premiums, compounded at 8% annually for up to 10 years

Product

Surrender period Ages Premium Income Benefit Rider with chronic illness doubler
MarketEarly Income Index 10 years 45-80 Flexible 20% Benefit-Base bonus on year 1 premiums, compounded at 7% annually for years 1-5, then 4% annually for years 6-10 or until income payments begin
MarketFuture Income Index 10 years 40-80 Flexible 10% Benefit-Base bonus on year 1 premiums, compounded at 8% annually for up to 10 years

Brochures and flyers

MarketEarly

CLIENT APPROVED
MarketEarly Income Index
Built for clients looking to receive income sooner.


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MarketFuture

CLIENT APPROVED
MarketFuture Income Index
Built for clients with a longer time horizon before retirement.

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ET-IBR-FLR-CADV-mockup

AGENTS ONLY
EquiTrust IBR advantage flyer
Learn more about the advantages of choosing an EquiTrust IBR.

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IBR-heat-map-1

AGENTS ONLY
Heat map
Compare when each income-focused FIA has the highest payout.

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income-focused-client-flyer

CLIENT APPROVED
Customizable flyer
Introduce the idea of an income-focused FIA to your clients.

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Income calculator

Get real-life numbers for a specific client — it's quick and easy!

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Questions?

Contact Sales Support at 866-598-3694 or Sales.Support@EquiTrust.com, or complete the form below.

Payout data reflects illustration run on 08/06/2025 and competitor data sourced from AnnuityRateWatch.com on 08/06/2025. MarketEarly Income Index and MarketFuture Income Index issued on Contract Form Series ICC12-ET-EIA-2000(01-12) or ET-EIA-2000(06-04). Income Benefit Riders issued on Form Series ICC16-ET-IBR-FIXED(07-16) or ET-IBR-FIXED(07-16). Products underwritten, issued and distributed by EquiTrust Life Insurance Company, West Des Moines, Iowa.