SALES WEEK

EquiTrust New Business Processing
Standards = 5-8 business days

(For in-good-order business, from application
received to issue or request transfer of funds.)

NEW PERFORMANCE TRIGGER CREDITING STRATEGY AND S&P 500-LINKED INDEX  

Two new index strategies on EquiTrust fixed index annuities offer your clients simplicity and diversification

Performance trigger crediting strategy

With the 1-Year Point-to-Point Performance Trigger crediting strategy, any positive market growth means your client will receive the declared performance trigger rate. If the market declines, your client is protected.

S&P 500^® Dynamic Intraday TCA Index

This simple, innovative S&P 500-linked index offers an all-equity structure, 15% volatility target and 13 daily rebalancing windows for faster reaction to the market. Plus, renewal rate consistency you can count on!

View products and rates

See available products and rates on Agents.EquiTrust.com.

Don't miss our limited-time premium bonus boost!

Offer clients an extra 2%¹ on their premium bonus with this limited-time offer — now available through September 30, 2024!

2025 EquiTrust Producer Incentive Trip

Paradise awaits! There's still time to qualify — we’re taking our top 40 producers to magnificent Turks & Caicos.

 Want to run an illustration with the new index or crediting strategy? Call Sales Support at 866-598-3694 or email Sales.Support@EquiTrust.com.  

866-598-3694  |   Sales.Support@EquiTrust.com   |  Agents.EquiTrust.com

Active Member

¹ Premium bonus on MarketForce Bonus Index^TM increased by 3% in CA.

The “S&P Multi-Asset Risk Control 5% Excess Return Index,” “S&P 500 Dynamic Intraday TCA Index” and “S&P 500^®” Indices (“Indices”) are products of S&P Dow Jones Indices LLC or its affiliates (“SPDJI”) and have been licensed for use by EquiTrust Life Insurance Company (“the Company”). Standard & Poor’s^® and S&P^® are registered trademarks of Standard & Poor’s Financial Services LLC (“S&P”); Dow Jones^® is a registered trademark of Dow Jones Trademark Holdings LLC (“Dow Jones”); and these trademarks have been licensed for use by SPDJI and sublicensed for certain purposes by the Company. The products are not sponsored, endorsed, sold or promoted by SPDJI, Dow Jones, S&P, or their respective affiliates and none of such parties make any representation regarding the advisability of investing in such product(s) nor do they have any liability for any errors, omissions or interruptions of the Indices.

Index accounts issued on Form Series ICC24-ET-1PP(04-24) and ICC23-ET-PT(04-23). EquiTrust does not offer investment advice to any individual and this material should not be construed as investment advice. Products underwritten, issued and distributed by EquiTrust Life Insurance Company, West Des Moines, Iowa.

1468-GEN-EM-SW (08-24)

FOR PRODUCER USE ONLY