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 MONTHLY OVERVIEW 

 July 2025 

 All-Product Summary 

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Number 1 in teal circle

 Higher rates 

 on all products! 

Number 2 in teal circle

3%  premium bonus increase 
 on all bonus products! 

Number 3 in teal circle

 Double credit 
 for the 2026 Agent Incentive Trip! 

 Get the details 

 Download the agent mobile app! 

 Enable push notifications for up-to-the-minute updates on your business! From the home page, tap the three dots in the top right corner to manage your notification preferences. 

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Stay connected with EquiTrust

 Follow us on   LinkedIn   for the latest updates, insights and industry news. Join the conversation and become a part of our vibrant LinkedIn community! 

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 MarketEdge Bonus Index™ now available in Minnesota and Pennsylvania 

 One of our newest accumulation-focused fixed index annuities is expanding into new markets — now available in MN and PA! And with our limited-time premium bonus special, you can offer clients a no-fee 24.86% compounded bonus. 

 

 Haven’t completed your product training yet? Get started today using code EquiTrustMEB. 

 Start product training 

 Sales ideas recap 

 Sales ideas sent to you in June issues of Sales Week: 

  •  Higher rates, increased premium bonuses and double trip credit! 
  •  The time is NOW for MarketEdge Bonus Index 
  •  Flexible Roth IRA conversions — simple process! 
  •  Want to offer big bonuses? Watch the webinar! 

 Administrative news briefs 

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 MarketEdge Bonus Index Product Disclosure form change 

 The generic version of MarketEdge Bonus Index Product Disclosure (ET-MEDG-1101) has been updated with the surrender charge variation for MN and PA. The form date on the new forms is 08-25. Please use the updated version of the Product Disclosure for all states — except NJ and WI, which have state-specific variations. Note: There are state-specific Disclosure and Comparison forms for MN (ET-MEDG-4801MN) and PA (ET-MEDG-4801PA). 

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 Personalized account transfer form now available 

 We now offer a personalized account transfer form tailored to your client’s specific contract. This enhancement provides a clear view of current fund allocations and available options — streamlining the decision-making process by removing irrelevant accounts. 

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 Updated distribution forms available 

D istribution forms have been updated to include required revisions to W-4 language. Please ensure you’re using the most current version of all forms to avoid processing delays. Outdated versions will no longer be accepted after October 31, 2025. 

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 Friendly reminder — Use the appropriate Income Benefit Rider (IBR) form 

 To help ensure timely processing and a smooth experience for your clients, please download and submit the correct IBR based on the client’s contract and eligibility. 

  •  Income Benefit Rider Service Request Form: 
     ET-2703 (04-25) 

     Use this form to request Income for Life under the standard IBR.   Note: This is the most commonly used form. 
  •  Enhanced Income Benefit Rider (ENHIBR) Service Request Form: ET-ENHIBR (04-25) 
     Use this form only if the client’s contract includes the ENHIBR Rider and the client has been certified as chronically ill by a physician. 
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 866-598-3694 •   Sales.Support@EquiTrust.com  •  Agents.EquiTrust.com 

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    Proud member of:

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     MarketEdge Bonus Index issued on Contract Form Series ICC19-ET-MP10-2000(02-19) or ET-MP10-2000(05-18). Riders issued on Form Series ICC18-430-NHW(06-18) or 430-NHW(08-03); ICC16-ET-TI(10-16) or ET-TI(10-16); and ET-AVBR(06-09). 

     

     EquiTrust does not offer investment advice to any individual or agent/producer and this material should not be construed as investment advice. Products underwritten, issued and distributed by EquiTrust Life Insurance Company, West Des Moines, Iowa. 

    2441-GEN-EM-MO (07-25)

    FOR FINANCIAL PROFESSIONAL USE ONLY.

    7100 Westown Parkway, Suite 200

    West Des Moines,IA,50266

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