Available on contracts funded after January 1

Happy New Year from EquiTrust! Our first resolution is complete — we've added powerful enhancements to Bridge. Live now!

All the latest

What are the exciting upgrades to Bridge — our innovative fixed index annuity that redefines long-term care (LTC) benefits and successful aging?

Minimum issue age
lowered from 55 to 50

On the LTC Rider, Benefit
Base roll-up increased
from 2.00% to 3.00%

On the LTC Rider, Coverage
Ratios now apply to premiums
received in years 1-5

Wellness Credits now based
on Benefit Base instead of
Net Amount at Risk (NAR)

These enhancements strengthen what already makes Bridge unique:

• Tax-deferred premium growth
• Guaranteed approval¹ for tax-free LTC benefits²
• The NeverStop^® Health Coaching & Rewards Program

Register for one of our Bridge webinars

Building on Bridge — Enhancements for the new year

Get an inside look at the refinements that make Bridge more powerful than ever.

Transition rules

• Bridge enhancements apply to contracts with effective (money) date of January 1, 2026 or after.
• Clients whose applications were submitted before, but whose funds were received on or after January 1, 2026, will receive an upgrade letter with their contract describing the enhancements.

Want to talk about how these Bridge changes expand your client list and enhance the product? Call Sales Support at
866-598-3694 or email Sales.Support@EquiTrust.com. 

866-598-3694 • Sales.Support@EquiTrust.com • Agents.EquiTrust.com

Proud member of:

¹ Must pass annuity suitability requirements; guarantees based on the claims-paying ability of EquiTrust Life Insurance Company.

² Subject to daily IRS maximum; must be used for qualified long-term care services.

Product availability and features may vary by state. Bridge contract issued on Form Series ICC12-ET-EIA-2000(01-12) or ET-EIA-2000(12-21). Long-Term Care Rider issued on ET-LTC(01-24). NeverStop Wellness Rider issued on ET-WEL(01-24). EquiTrust does not offer investment advice to any individual, and this material should not be construed as investment advice. Products underwritten, issued and distributed by EquiTrust Life Insurance Company, West Des Moines, Iowa.

2761-BRG-EM-SW (01-26)

FOR FINANCIAL PROFESSIONAL USE ONLY