SALES WEEK

New Business Ticker image 5-8 Business Days

EquiTrust New Business Processing
Standards = 5-8 business days

(For in-good-order business, from application
received to issue or request transfer of funds.)

BALANCE ACCUMULATION
AND LIQUIDITY

ChoiceFour^® – Top-tier renewal rates and a strong guaranteed minimum rate

Have clients looking to grow their savings for retirement and avoid market risk? Offer ChoiceFour^®, a traditional fixed annuity with four flexible contract options:

Get contract option details

ChoiceFour is packed with client-friendly competitive advantages:

Additional premiums — Premium payments can be made anytime during the first contract year.
3% Guaranteed Minimum Interest Rate (GMIR) — Rate will never go below the 3% GMIR, even after the 6- or 9-year surrender charge period.
Strong renewal rates — Among all 6-year ChoiceFour contracts issued since 2014¹, 89% renewed equal to the initial rate, and 9.3% renewed higher than the initial rate. Share this ChoiceFour Renewal Rates flyer with your clients.

Renewal rate transparency

EquiTrust is proud to share all our renewal rates. You can find them on the Agent website at Products > Interest Rates. Just click on a product, enter the issue date and click “Get Renewal Rates.”

Renewal rates

Want to talk about how ChoiceFour could help your clients grow their retirement savings? Call Sales Support at
866-598-3694 or email Sales.Support@EquiTrust.com.

866-598-3694 | Sales.Support@EquiTrust.com | Agents.EquiTrust.com

Active Member

¹ May vary by state.

² Issue ages 0-80. For ages 81-85, commission level is 4.125%.

³ 1/1/2015 - 8/31/2022. The information shown provides no assurance of future renewal rate or interest rate decisions. Renewal rate history is only one aspect of an annuity product; clients should consider all features before purchasing.

Guarantees are subject to the claims-paying ability of EquiTrust Life Insurance Company.

Contract issued on Contract Form Series ET-SPA-2000(11-04) or ICC16-ET-SPA2000(07-16).

EquiTrust does not offer investment advice to any individual or agent/producer and this material should not be construed as investment advice. Products underwritten, issued and distributed by EquiTrust Life Insurance Company, West Des Moines, Iowa.

1998-GEN-EM-SW (02-25)

FOR FINANCIAL PROFESSIONAL USE ONLY

BALANCE ACCUMULATIONAND LIQUIDITY

BALANCE ACCUMULATION
AND LIQUIDITY